Okay, you’re a whiz at social media. Your company, your product, is out there. You get it. It’s wonderful. And then, one day, the roof falls in and disaster strikes. It’s not your fault, or maybe it is your fault. But how do you deal with it?At Mashable, Sharlyn Lauby of Internal Talent Management (ITM) has some excellent suggestions for dealing with this kind of nightmare situation. I’d suggest that you read it and take notes now, rather than waiting for disaster.

Sharlyn Lauby is the president of Internal Talent Management (ITM) which specializes in employee training and human resources consulting. She authors a blog at hrbartender.com . I spent many years of my career in the hospitality business and the first rule of thumb when dealing with customers was, “if a guest had a positive experience, they’ll tell 3 people and if they had a negative experience, they’ll tell 10.” That same idea holds true in the new media world, except the numbers have grown exponentially.

I think it’s safe to say that the initial boost from the Bing launch is pretty much over, but as that pricey marketing campaign continues to run on televisions around the country, the number of unique Bing visitors (according to Compete ) is rising steadily. In only a month’s time, Bing managed to jump up to more unique visitors than Digg, Twitter and CNN, as Mashable points out . Not bad considering it’s only a month old and Twitter has been building its hype for a couple years.